Social selling refers to the strategy of selling products or services via social media.

A professional LinkedIn profile is nowadays an indispensable tool for your professional presence in the digital age.

Career networks are an excellent way to make new contacts or improve your own visibility.

What is social selling anyway? Social selling is becoming increasingly important as a sales strategy. Nowadays, successful salespeople can no longer do without social selling, also known as virtual selling or digital selling.

The social media world is big. Facebook, Instagram and many other platforms create countless opportunities. But among all these platforms, there is one that is clearly different from other networks: LinkedIn. LinkedIn is undoubtedly the leading social network for the professional sector. It offers numerous functions that enable us to expand our professional network and advance our careers. But what exactly is so special about LinkedIn?